web design ui
Contrast Ratio
The measured difference in luminance between two colors, used to ensure text and interactive elements are readable for all users.
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Related Terms
Visual Hierarchy
The arrangement of design elements so the eye processes them in a deliberate order, controlled by size, contrast, color, spacing, and position.
Color Palette
The defined set of colors a brand uses across all materials, typically including primary, secondary, accent, and neutral colors.